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Evergreen High School Interviews High Country Interiors of Evergreen, Colorado


High Country Interiors

by
Alexis Baiada, Ginnean Zeleniak

High Country Interiors
3993 Highway 74
Evergreen, Colorado 80439
(303) 674-5243
Jim Attalla, Owner;
highcountryinteriors@worldnet.att.net

High Country Interiors has graced Evergreen with its remodeling services for over 27 years. However, the owner and founder, Jim Attalla, didn't even begin with ideas of starting a remodeling service. Jim grew up in Akron, Ohio, and obtained a speech pathology degree from Akron University; however, that path did not seem to work out for him. Fortunately, he was still young enough to take on a new career.

In 1975, a friend and he started a small upholstery business. When this just wasn't enough, they decided to take the business to the next level and began to form High Country Interiors. For this, Jim began courses at Red Rocks Community College studying interior design, and to this day is continuously educating himself about the business.

High Country Interiors specializes in window, wall and floor covering, cabinets and countertops, and appliances. In order to promote his business in the community, Jim does a lot of advertising for High Country Interiors. He places ads in local papers, manages a web page, distributes circulars, and the company's logos can be seen on the sides of its vans.

Jim knows that there are both advantages and disadvantages to owning a small business in a small town. He has learned that a small business lets him have a close-knit relationship with his customers, allows him to be more connected with his community, and provides a more relaxed work environment. However, he has to work a lot harder to compete with the big box stores located in Denver.

In the 27 years operating his business, Jim has achieved and learned far more than he had ever expected. Although getting the business started was not always easy, he soon found that it was all worth it. Jim says, "The most satisfying thing has been the ability to help those who work for me." He has also learned that nothing is set in stone and you should learn something new everyday and build off of that to achieve bigger and better things.

 

 

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